When CEO Mark Macduffie founded Downsizer, he had a clear goal - to alleviate the financial burden faced by prospective homeowners seeking property.
Introducing Downsizer
Operating within the real estate and insurance sectors, Downsizer directly confronts the issue of the substantial cash deposit traditionally required for property acquisition. “By enabling homeowners with sufficient equity in their current residences to secure their next property without a cash deposit, Downsizer simplifies the process and enables more individuals to achieve homeownership”, said Mark.
Downsizer's impact extends to a specific demographic: asset-rich but cash-poor homeowners aged 55 and above. Many of these individuals live in homes much larger than their needs, nurturing dreams of retirement and financial independence. Downsizer empowers them to transition into more suitable housing, regain financial control, and realise their aspirations.
Innovation and why it’s paramount
Innovation, according to Mark, is a crucial force that requires ongoing cultivation. “Innovation is a vital muscle that needs constant exercise,” he said.
He observes a vibrant innovation culture in Australia, extending beyond profit motives. “Young innovators currently leverage technology to address complex issues, and this really excites me. Innovation is about solving problems with a global mindset and fostering sustainable change.”
Embracing the Stone & Chalk community
As a co-founder, Mark acknowledges the inherent challenges and isolation associated with entrepreneurship. “Stone and Chalk offers valuable support, providing a platform for founders to engage in peer-to-peer discussions, network, and overcome obstacles,” he said.
He expresses his gratitude for the flexibility and scalability that Stone and Chalk offers to Downsizer. “Our growth journey has been swift, and Stone & Chalk's adaptable facilities and nationwide footprint aligns seamlessly with our evolving needs.”
Stone & Chalk isn’t for everyone, but it is for Downsizer
If you’d like to join Stone & Chalk’s community of game changers and big thinkers, visit our website to learn more.
